The sales of 10,180 units of new 2018 Honda Amaze this month has set up a new benchmark for the Honda Cars India. This sales figure has crossed the previously set record of crossing 9,789 units of new 2018 Honda Amaze sale in the month of May. Therefore the new 2018 Honda Amaze is expected to turn out as a hit model of Honda. Out the total sales of 19,970 units by Honda in July, 2018 the new 2018 Honda Amaze have 51 percent involvement. Therefore new 2018 Honda Amaze has boosted the sales growth by 17 percent for Honda Car India this year. Moreover, the month of July was the best selling month for Honda. Besides Honda Amaze, the WR-V and the Honda City have contributed to Honda’s sales boost.
The new 2018 Honda Amaze was launched at an introductory ex showroom price of Rs 5.99 lakh. Honda had launched the new 2018 Honda Amaze in the month of May. The affordable introductory price was a reason to attract the India buyers and gradually increased the sales growth of the Honda, the Japanese manufacturer as a whole. But with the prices for the Amaze rising, will this four wheeler be able to keep up its sales growth is still a question, especially when this car has got strong rivals like the Maruti Suzuki Dzire and the Hyundai Xcent.
The V and the VX variants of the new 2018 Honda Amaze have contributed more to the sales growth in comparison to the petrol powered S variant in terms of combined petrol and diesel trims. The availability of the CVT option in V and S trims has increased their demands. Besides that the automatic variant also had good demand in the auto markets compared to the manual model.
Rajesh Goel, SVP and Director, Marketing and Sales, Honda Cars India Ltd. said, “We have recorded our best ever July sales, thanks to the overwhelming response to the All New Amaze and sustained momentum for City and WR-V. We have been maximizing the supply of new model Amaze in the market to reduce its waiting time. The onset of festive season in many regions from August will give another boost to our sales and ensure sustained good performance in future months.”
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