Maruti Suzuki India adds over 200 new workshops in 2018-19 to its nationwide network. This is the largest addition to the service network by an automobile company in the country in a single year. With this, Maruti Suzuki’s service network now consists of 3,634 workshops across 1,789 towns and cities.
Talking about the service network expansion, Mr. Partho Banerjee, Executive Director, Service, Maruti Suzuki India said, “Our endeavor is to have a life long relationship with customers. Having established a relationship of high trust with customers over the past three decades, we are also committed to strengthening it further with more workshops and quality of service experience. With an active shift in lifestyles, we are bringing new initiatives to align with the expectations of today’s new age customers. Recent customer care initiatives include QRT on bikes to reach a breakdown vehicle in quick time provide seamless service experience.”
Innovative facilities offered by Maruti Suzuki Service:
• Quick Response Team (QRT): In a move to offer faster on-road assistance for customers’ cars, a first-of-its-kind integrated service initiative, the Quick Response Team (QRT) on bikes was rolled out in 250 cities. Maruti boasts of having over 340 QRT bike riders. They also claim to have served over 16,000 calls since inception.
• Night Service: Maruti Suzuki offers the facility of Night Service for its customers at select workshop locations. Currently, this service is available in Bengaluru, Gurgaon, Mangalore, and also Bhubaneswar
• Transparency via digital communication: All communications take place over SMS with the customers. Also, for any new repairs which customer is unaware, they get an SMS with the details. The customer can then give permission to go ahead with the job. This service brings transparency and also speeds up the approval system. It is also non-intrusive into the customer’s time.