Bajaj Launched its most powerful bike the Dominar 400 on Dec 15, 2016 and now after a year Bajaj has came up with new color variants – Racing Red and Matte Black with all new golden alloy wheels. Bajaj has only been producing bikes upto 250 CC category and Dominar 400 is seen as huge jump for Bajaj. The bike has been priced and designed very aggressively and is most affordable bike with all latest gizmos, comparable to the bikes present in the market currently. The bike is aimed to lock horn with RE Classic 350, Hope you remember the commercial video of Dominar in which it made fun of RE riders saying “Hatti Mat Pallo”; and now a new player Apache 310 RR.
The Bike has all the futuristic capabilities yet it lacks in engine. The engine needs more refinement and we hope Bajaj will listen to the customers view as it has always been listening to its customers very carefully. The Bike has been launched at a affordable price of 1.55 lakh with futuristic all LED headlamps- first in its segment, ABS, full digital display and features 320mm front disc brakes and 230 mm rear disc brakes. The bike share the same engine from KTM 390 but with some tweaks like triple spark and updated gear ratio. The KTM 390 has 373 CC displacement engine which delivers 44 PS and 35Nm of torque, whereas, the Bajaj Dominar 400 which is too 373 CC displacement Delivers 35 PS and 35Nm of torque. The bike looks great with bulky lines and macho pose and cool features. The bike has not been performing well as Bajaj had expected a sales of 10,000 unit per month, However, the sales are 2000 on an average per month. Addition to this TVS has launched the Apache 310 RR which is a complete race machine will also make shift in the sales figures of Dominar 400 in future.
Bajaj is all set to launch the new color option in order to counter its dipping sales and regain the market in this segment. The Dominar 400 is a good bike with better ergonomics and with a powerful engine with all updated futuristic features has a good scopes of progress in Indian market as it has been success in abroad as exports are high comparable to the the domestic sales. Well, the customers will decide the best selling product as we have few more market player the Apache 310 RR and upcoming BMW G310 R and updated RE Thunderbird 350X.